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← Independence Media·Roofing

Independence Media

More roofing jobs in your pipeline. Predictably.

We manage your roofing company's Meta Ads from audit to scaling — targeting serious homeowners before your competitors do. Result: a full calendar, not storm-chasing.

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3.8×
Average ROAS
−31%
CPL in 90 days
30d
First results

The real problem

Your roofing ads only work after a storm.

Most roofing companies are entirely reactive — spiking after weather events and going dark otherwise. A proper Meta Ads system builds your pipeline for replacements and upgrades year-round.

Storm-chasing isn't a business model
We build campaigns for proactive homeowners — scheduled replacements, preventative inspections, and upgrade projects.
Competing on price in a saturated market
We position you on quality, speed, and warranty — not who's cheapest. That's how you attract clients who don't haggle.
No tracking, no optimisation
Without conversion tracking, you can't optimise. We set up rigorous measurement from day one so you know exactly what's working.

What we do

Meta Ads. Only. In depth.

We don't do SEO, Google Ads or "content". We do Meta Ads for roofing — and we do it very well.

01
Full audit
We analyse your ad account, page, offer and competitors. We identify exactly where you're losing money.
02
Strategy & offer
We structure your funnel, write the hooks and define targeting before launching the first campaign.
03
Full campaign management
Creative production, copywriting, A/B testing, daily optimisation. You don't touch anything.
04
Transparent reporting
A real-time dashboard. A monthly call to break down the numbers and plan the next month.

Frequently asked questions

Meta Ads for roofing — FAQ

How much should I spend on Meta Ads?

Most local businesses see results starting at $1,500–$3,000/month in ad spend. The right budget depends on your market, competition, and customer lifetime value. We'll recommend a starting budget during your free audit based on your specific numbers.

How long before I see results?

Typically 2–4 weeks for the first qualified leads. Meta's algorithm needs roughly 50 conversion events to exit learning phase and optimise properly. We launch campaigns within the first week and most clients see results by week 3.

Do I need to sign a long-term contract?

No. We don't do 12-month contracts. You stay because it works, not because you're locked in. Most clients stay for 6+ months because they see consistent results — but that's their choice, not a contractual obligation.

What makes you different from other agencies?

We only do Meta Ads for local businesses. No SEO, no Google Ads, no 'content marketing'. This specialisation means we've solved your industry's specific challenges dozens of times before. We also provide full transparency — you own your ad account, your data, and your campaigns.

Limited availability

Ready to fill your calendar?

We take 3 new clients per month. If you're serious, book a 20-minute call — we'll look at your numbers together.

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