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← Independence Media·HVAC Companies

Independence Media

More HVAC jobs. Year-round.

We manage your HVAC company's Meta Ads to drive service calls, maintenance agreements, and installation leads — in summer, winter, and everything between.

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3.8×
Average ROAS
−31%
CPL in 90 days
30d
First results

The real problem

Your HVAC business is at the mercy of the weather.

Most HVAC companies spike in extreme heat and cold — and go quiet otherwise. We build campaigns for maintenance, upgrades, and replacements that work year-round.

Weather-dependent leads aren't a business
We build replacement and maintenance campaigns that fill your calendar regardless of the forecast — seasonal diversification built into your funnel.
Emergency vs. planned — two different buyers
We run separate campaigns for emergency calls and planned replacements, with different creative and funnels for each intent.
Saturated local market
We position you on response time, warranty, and verified reviews — the trust signals that convert homeowners in a crowded market.

What we do

Meta Ads. Only. In depth.

We don't do SEO, Google Ads or "content". We do Meta Ads for hvac companies — and we do it very well.

01
Full audit
We analyse your ad account, page, offer and competitors. We identify exactly where you're losing money.
02
Strategy & offer
We structure your funnel, write the hooks and define targeting before launching the first campaign.
03
Full campaign management
Creative production, copywriting, A/B testing, daily optimisation. You don't touch anything.
04
Transparent reporting
A real-time dashboard. A monthly call to break down the numbers and plan the next month.

Frequently asked questions

Meta Ads for hvac companies — FAQ

How much should I spend on Meta Ads?

Most local businesses see results starting at $1,500–$3,000/month in ad spend. The right budget depends on your market, competition, and customer lifetime value. We'll recommend a starting budget during your free audit based on your specific numbers.

How long before I see results?

Typically 2–4 weeks for the first qualified leads. Meta's algorithm needs roughly 50 conversion events to exit learning phase and optimise properly. We launch campaigns within the first week and most clients see results by week 3.

Do I need to sign a long-term contract?

No. We don't do 12-month contracts. You stay because it works, not because you're locked in. Most clients stay for 6+ months because they see consistent results — but that's their choice, not a contractual obligation.

What makes you different from other agencies?

We only do Meta Ads for local businesses. No SEO, no Google Ads, no 'content marketing'. This specialisation means we've solved your industry's specific challenges dozens of times before. We also provide full transparency — you own your ad account, your data, and your campaigns.

Limited availability

Ready to fill your calendar?

We take 3 new clients per month. If you're serious, book a 20-minute call — we'll look at your numbers together.

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