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← Independence Network·Dental Practices

Independence Network

More new patients booked. Directly.

We pick the right ad platform for your practice and run it end-to-end — compliant creative, treatment-specific targeting, full tracking. Result: new patients who book and show up.

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3.8×
Average ROAS
−31%
CPL in 90 days
30d
First results

The real problem

Your dental ads cost too much per new patient.

Most dental ads target too broadly and don't segment by treatment type. Without a targeted funnel, you're paying for consultations that don't convert to long-term patients.

High CPL from unqualified leads
We target by treatment type — cosmetic, implants, emergency, or general — so every lead has real intent for your specific services.
Health ad compliance is non-negotiable
We write ad creative that converts without violating Meta's healthcare advertising policies — no account suspensions, no campaign disruptions.
Patients who don't return
We target patient profiles with higher lifetime value indicators — people likely to become regulars and refer their families.

Real numbers

What we see on dental campaigns (2026).

$25–65
New-patient CPL
$1.8K–4.5K
Patient year-1 value
<5%
Ad rejection rate (compliant creative)

What we do

Paid ads. The right platform.

We don't do SEO or "content marketing". We pick the best ad platform for dental practices — Meta, Google, LinkedIn, wherever your buyers are — and we work it deep.

01
Full audit
We analyse your ad account, page, offer and competitors. We identify exactly where you're losing money.
02
Strategy & offer
We structure your funnel, write the hooks and define targeting before launching the first campaign.
03
Full campaign management
Creative production, copywriting, A/B testing, daily optimisation. You don't touch anything.
04
Transparent reporting
A real-time dashboard. A monthly call to break down the numbers and plan the next month.

Frequently asked questions

Paid ads for dental practices — FAQ

What treatments work best for dental ads — implants, cosmetic, general?

Implants and cosmetic deliver the strongest ROI because the ticket size justifies the CPL. Implants run $40–$120 per qualified consultation; cosmetic veneers similar. General dentistry is harder — cost per new patient often beats LTV unless you have strong retention. Pick the practice's highest-ticket service first.

Will dental ads get my account suspended?

Not if we write them carefully. The rejection triggers are health claims ('cure your', 'eliminate'), before/after images framed medically, and targeting by health condition. We avoid all three. Most of our dental clients run for years without a single rejection.

How do I get patients who actually show up to the appointment?

Two-step booking funnel: lead form → automated SMS confirmation within 5 minutes → reminder 24h before. Show-up rates jump from 50-60% (no confirmation) to 80-85% (with). We set this up in week one.

What's the cycle time from ad click to first patient visit?

Most patients book within 7-14 days of clicking. Faster than most service businesses because dental pain is time-sensitive. Cosmetic and implant cycles are longer — 3-8 weeks of consideration before they pull the trigger.

Guides & articles

Everything we've written about dental practices

Boosting Instagram Posts vs Real Meta Ads for Dental Practices in 2026: The $10-15 Patient CPL Difference

Boosting a post optimizes for likes, not patients. Real Meta Ads pull 10-20 patient inquiries at $10-15 each. Here's the structural difference and the campaign setup we use.

Read article →

Limited availability

Ready to fill your calendar?

We take 3 new clients per month. If you're serious, book a 20-minute call — we'll look at your numbers together.

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